logo and banner

AllSmash
Tournament
Branding
logo and banner
AllSmash is a hypothetical weekend-long Super Smash Brothers Tournament taking place in Topeka, Kansas.
AllSmash aims to provide a tournament experience unlike any other, making opportunity the main focus, as it is the single largest issue that plagues the
Smash community. Supermajors tend to be extremely expensive and resource-consuming, and AllSmash aims to aid this issue by providing a more accessible location and affordable venture with the removal of the main bracket fee. This allows for top players to shine solely based on their ability as a competitor.
These themes of accessibility and inclusivity are also reflected visually in this project. Through studies done within the local Smash Brothers community, I was able to gather insight as to how to improve already existing conventions within the world of tournament organization and design.
The Smash Brothers community in Auburn, that I involved myself in pretty heavily, was something I was very passionate about. I aimed to create graphics that solved some issues within the community, as well as facilitated excitement that I shared with the people around me attending these events.
Project created while attending Auburn University


Digital Design
merch poster
stream schedule
twitter page

tournament ruleset

logomark

merch poster variant

promotional shirts

twitch page

controller mockup

tournament registration page

